
…Shoes! A new site launched yesterday where you can earn dollars toward your shoe purchases. A new online site called www.lovebeloved.com offers guilt-free retail therapy because the site actually rewards its members for shopping.
Much more than an online retailer or membership site, Love Be Loved rewards subscribers that ”Share” items they like on Facebook. They receive free shipping and Love Bucks credit that they can use toward their purchases.
What could be really great about this concept is, while giving members incentives that promote Love Be Loved on Facebook, the company also helps designers maintain the exclusivity of their brand. All merchandise on the Love Be Loved site is listed at full retail price, unlike discount sites. To receive free shipping and Love Bucks, consumers must promote Love Be Loved on Facebook. Because of this unique requirement, Love Be Loved offers an ecommerce solution to designers who want to reach today’s key influencers in the social media scene.
Potentially, this will allow designers on Love Be Loved to offer new items all the time. Since the availability can often be limited in quantity, the social media aspect allows the word to be spread quickly.
Pretty cool I’d say. There are only a few styles on the site right now, but I am assured that more and more will be added in the future. Happy Shopping. RL